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The Future of Retail and E-Commerce 2024

The value of career and upskilling opportunities in digital business

Young women using a computer while working in a startup company office
Young women using a computer while working in a startup company office

Caroline Dunlea

Chairperson, Digital Business Ireland

The ever-evolving technology being used in the workplace is creating a skills gap and leaving workers feeling left behind. This, however, can be counteracted with digital upskilling.


Digital upskilling is the process of expanding and enhancing an individual’s digital skills and competencies to meet the evolving demands of the digital era. This should be a continuous learning journey that helps individuals stay relevant in their roles and ensures that organisations remain competitive and innovative in a fast-paced digital world.

Digital skills gap threatens growth

According to the World Economic Forum, 6 in every 10 workers will require digital training before 2027, so organisations must plan their talent development for both the immediate and long-term future.

 The Global Skills Gap Report by Udemy showed that 62% of employees worldwide personally felt affected due to the skills gap in their jobs. The digital skills gap is holding both companies and employees back from unlocking their potential. Digital businesses should strive to empower their employees rather than constantly be playing catch up. Organisations risk experiencing stagnation if their workforce isn’t prepared to take on the challenges of digital transformation.

Digital upskilling empowers employees with
new skills and knowledge that are highly sought
after in the current and future job markets.

How to upskill strategically

The key to upskilling is gaining c-suite buy-in. This top-down approach means a company is united in its efforts to upskill and empower employees. Once you have the backing of the c-suite and the cooperation of department leaders, you can start honing in on the specific skills your workforce needs to operate successfully through digital transformation.

Career benefits of digital upskilling

Digital upskilling empowers employees with new skills and knowledge that are highly sought after in the current and future job markets. Employees who continuously invest in their professional development through digital upskilling find themselves in a stronger position to pursue career advancements and explore different industries or sectors.

Digital tools can automate mundane tasks, allowing employees to become more strategic and focus on more fulfilling projects that add value to their company. The improved efficiency brought about by digital upskilling leads to a sense of accomplishment and satisfaction in the workplace. 

Employees who have access to continuous learning opportunities and feel supported in their professional development are more engaged with their work. They are driven to apply their newly acquired skills to tackle challenges and contribute to their organisation’s success.

For more information, visit www.digitalbusinessireland.ie

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